Four years ago something dawned on me. I wasn't the only person in the supermarket with my head buried in my phone, staring at a shopping list that had been texted to me and wondering where to start! Of course, when I did eventually get started, I embarked upon a journey that would have made an expedition across Middle Earth seem less complicated. Dictated to by my list as if in a trance, I would search item by item, aisle by aisle until I couldn't find that one item which is impossible to find. Yep, that one! And I still haven't found it, by the way. From aisle one to aisle seven, aisle three to aisle nine and then back to aisle one again because it turns out that the seventeenth thing on my list is located right next to the first thing on my list (who knew!?), my hapless journey continued.
"Wouldn't it be cool if you walked in and your list was magically in the right order?" I thought to myself, and Ubamarket was conceived. Right there on aisle nine.
Over the ensuing four years, I have developed the idea and have consulted some of the finest technicians, system architects, designers, project managers, coders, developers, supermarket owners, back end system technicians, POS specialists (and some of the worst too, of course) from all over the world and have arrived at the beginning of another journey. The journey to the retail revolution.
Ubamarket has evolved on a Darwinian scale (at warp speed) and has become the new way to shop faster and smarter whilst the retailer enjoys greater customer loyalty, so earns more and, instantly, learns more.
Warner's Budgens in Moreton in Marsh, Gloucestershire, is our prototype partner store and it's well worth a trip to the beautiful Cotswolds to check it out! We plan to roll this out across the UK in early 2016 and, chances are, it'll be in a store near you soon...!
Will Broome, CEO”